Which Wolf Are You Feeding?

When you run a business or work for yourself, it’s essential to be as productive and clear headed as possible, so you can manage the day to day as well as focus on moving the business forward. As you may know, it ain’t always easy. But it’s even more difficult when there are internal obstacles […]

Read the full article →

The Perils of Undercharging

Lisa runs a solo massage practice in Brooklyn NY. She puts her heart and soul into her work and cares very much for her clients. Although she started about 5 years ago, still struggles financially, and recently has had to take on a part time job, because she simply does not charge enough for her […]

Read the full article →

Will 2015 be any different?

Happy New Year! How did this year go?  Were you able to reach the goals you set earlier in 2014? If so, congratulations, it’s time to celebrate and set some new goals that will bring you even more of what you want for your business and life this year. But if you’re not quite there […]

Read the full article →

Are you covered?

What comes to mind when you hear the word insurance?  Mine automatically goes to the stories of small businesses and individuals in NYC who lost their businesses and homes to hurricane Sandy.  One of the most universal issues I heard around Sandy were the sad stories of business owners and individuals who “assumed” that certain […]

Read the full article →

Do mindsets really matter?

When I was at the gym the other day, pedaling furiously on the bike, a woman sat down next to me and started to complain. She sighed that she doesn’t see much of a point to working out, since genetics control everything anyway… I suppose that there are certain things that are controlled by genetics, […]

Read the full article →

DON’T Make These Common, Costly Hiring Blunders

After 7 years at a large firm, Alyssa opened an architecture practice in downtown Manhattan.  Within a year, she found herself working 12 hour days and started to think seriously about hiring an assistant. After winning a large new project, she knew it was the right time to put someone on. Thinking it would be […]

Read the full article →

Why I’m grateful to be a business owner

If you run a business or work for yourself, you’ve probably had some ups and some downs.  In fact, there may have been times that it seemed as if the weight of the entire world is on your shoulders.  But to me, the advantages of business ownership greatly outweigh the disadvantages.   As Thanksgiving approaches, […]

Read the full article →

Are you really making money?

You put in your all. You’re busy. You’re having fun. By all appearances you’re a success. You’re making noise and there’s lots happening, but are you really making money? One thing that I’ve seen across the board, from attorneys to graphic/web designers to architects, to consultants, to contractors and so on, is that the wheels […]

Read the full article →

The art of the follow-up

If you’re a frequent reader you know that I am a big proponent of follow-up.  In fact, I recommend it highly to all business owners who want an effective marketing strategy that sells without being salesy.  This week I spoke with follow-up expert Mark Dana, to learn more about the art of the follow-up. Here’s […]

Read the full article →

Why DIY accounting and bookkeeping doesn’t work

In the latest in a series of interviews with local small business experts, I spoke with Victoria Brush E.A., who runs a tax and accounting practice here in Park Slope, Brooklyn NY (www.BrushTax.com )  Here are some highlights from our conversation and some good reasons NOT to do DIY accounting: Before going into business for […]

Read the full article →