I’ve got a bone to pick with the mortgage industry. Not all companies engage in these type of practices, but enough do to leave a bad taste in my mouth. The reason is that I’m getting sick of hearing some of the less than reputable ways that they are earning their money. We’ve seen interest… Continue reading What Will Mortgage Companies Think of Next?
Category: Real Estate
The Psychology of Pricing: It’s More Than Just Real Estate
Teri Karush Rogers wrote an interesting article in last months’ NY Times entitled “The Psychology of Pricing” in which she writes about the “message that figures carry to buyers”, “break points” and how and when to introduce “price cuts”. These strategies don’t only apply to real estate of course but to many other businesses as… Continue reading The Psychology of Pricing: It’s More Than Just Real Estate