An interesting post by Jack Stack, long time proponent of “Open Book Management” in the NY Times reminded me of how emotions can undermine one’s ability to make better business decisions and can stand in the way of business success. Jack interviewed fellow blogger and business owner Jay Goltz, about why he hasn’t utilized open… Continue reading Making better business decisions
Author: Susan Martin
NYC based Business Coach, Consultant and Strategist Susan Martin is no stranger to entrepreneurship, as she spent the first 25 years of her career running her own successful companies before deciding to dedicate her work to helping others achieve "Business Sanity."
A professionally trained business coach, Susan is a popular business workshop facilitator and speaker at events and professional groups in and around New York City. She helps business owners, executives, managers, salespeople and independent professionals stop struggling and learn how to run their businesses easily and effectively so that they can make more money, have less stress and more quality time to enjoy life.
Susan's clients want to increase sales and profits, boost productivity, manage their time, motivate their employees, increase performance and leadership skills, plan strategically and have balance in their lives. She provides the guidance, support, encouragement and accountability needed to achieve their goals.
If running your business is a struggle, contact Susan to find out how she can help.
Small Business Survival – Real Life Stories
Running a small business has it’s own unique set of challenges in any economic climate, but when trying to recover from a recession, small business survival depends upon a tenacious attitude and the ability to draw upon both external and internal resources and not be discouraged when things get tough. You’ve heard me sing the… Continue reading Small Business Survival – Real Life Stories
Business Success: Are you working with purpose?
Does business success and money matter if you’re not doing something you love? One of the basic foundations of business coaching is to help people zero in on their purpose, the thing that makes life and work interesting, rewarding and fulfilling. Often, clients come to coaching who have achieved what others may think of as… Continue reading Business Success: Are you working with purpose?
Small Business Week – What are you doing to celebrate your biz?
Last Thursday, President Obama proclaimed May 23-29th to be National Small Business Week, a week in which “I call upon all Americans to recognize the tremendous contributions of small businesses to our Nation with appropriate programs and activities.” The Small Business Administration has scheduled a variety of events taking place at the Mandarin Oriental Hotel… Continue reading Small Business Week – What are you doing to celebrate your biz?
Professional Services Marketing: Why “Build it and they shall come” doesn’t work
The vast majority of professionals I’ve come across have a “build it and they shall come” attitude. They think that if they do a good job, that they’ll generate enough word of mouth referrals to support their practices and will never have to worry about professional services marketing. But can professionals really thrive without marketing?… Continue reading Professional Services Marketing: Why “Build it and they shall come” doesn’t work
More on Facebook Privacy Violations
With over 400 million users and growing, facebook is cashing in big by changing the way your personal information is shared, and users are starting to revolt. In a recent post entitled “Facebook Privacy Controls, Marketing Opportunities or Internet Danger?”, I wrote about some of the opportunities and dangers presented by this mammoth social networking… Continue reading More on Facebook Privacy Violations
5 Time Management Tools You Can Use Right Now
If you run a small business or work for yourself, you know how hard it can be to get things done. When the buck stops with you, trying to manage it all can be overwhelming. One of the biggest time management mistakes you can make in your business – or in your life – is… Continue reading 5 Time Management Tools You Can Use Right Now
Facebook Privacy Controls: Marketing Opportunities or Internet Dangers?
The internet is abuzz with the marketing opportunities that social networking offers. But as social networking has become an integral part of the way we communicate, not just for marketing purposes, but also among friends and family members; concerns about facebook privacy controls have been mounting. And for good reason. The site originally promoted itself… Continue reading Facebook Privacy Controls: Marketing Opportunities or Internet Dangers?
Senate Financial Reform Bill: Reduce Merchant Processing Fees
An article in the “You’re The Boss blog alerted me to an amendment to the Senate Financial Reform Bill proposed by Senator Durbin of Illinois “that would loosen the hold credit card networks such as Visa and Mastercard now have over merchants. Senate leaders are expected to bring the amendment up for a vote —… Continue reading Senate Financial Reform Bill: Reduce Merchant Processing Fees
Marketing Professional Services: When Self Promotion Doesn’t Come Naturally
If you’re like many professionals, marketing professional services may make you a wee bit uncomfortable. You may feel as though self promotion is a sleazy activity, engaged in only by people trying to put something over on unsuspecting prospects. But marketing professional services is an important skill to cultivate if you want your business to… Continue reading Marketing Professional Services: When Self Promotion Doesn’t Come Naturally