It’s official, we’re in a recession. And many professionals are rightly concerned about what will happen to their business and income in the very near future.
If you’re an attorney, accountant, graphic designer, consultant, or other professional service provider; I would guess you have a lot of experience, expertise and talent in your field.
Unfortunately, many professionals who go out on their own or run small professional service firms, don’t have a natural talent for sales. In fact, the whole idea of selling themselves can be quite a turnoff. I know, I’ve been there.
For some, it’s the fear of rejection. Others can’t seem to put the right words together; or just get so nervous that before they know it an opportunity has slipped through their fingers.
Many professional I know find the whole idea of selling unpleasant. The mere thought of going out and selling themselves makes them feel like the ubiquitous “used car salesmen”. Some are challenged by the closing process, and others simply lack the skills, confidence and experience necessary to do the job right.
That’s where a sales coach comes in. Selling is just a process that can be learned. There are specific and effective selling techniques that can be used that are completely different from the methods used by those irritating sales people you’ll do anything to avoid.
We work to overcome fear of rejection, to build confidence, and develop the people skills necessary to make it feel natural. We develop selling strategies that are comfortable and effective so that you can learn how to close deals without using pressure, and understand how to take advantage of all of the opportunities that come your way.
And, you’ll learn how to utilize marketing to your best advantage, so that you’ll attract more prequalified prospects, and the whole process of selling is minimized.
If you want to recession proof your firm, find out more about my sales coaching and lawyer marketing services today.
Sales Coach, Susan Martin
