I am pleased to announce that after some months of work and effort, my new site design is done and live! Whew – I can now start posting regularly to my blog again, hope to speak with you all very soon! Please let me know what you think- Susan Martin, Business Coaching
Blog
New Tax Credit For Job Creation May Help Small Business
President Obama presented a new payroll tax credit incentive for small businesses yesterday. He proposed a $5000 tax credit for each new employee. The credits will be given on a quarterly basis against income tax, according to an article in the NY Times: “…Under the proposal, a firm that hires a new employee in 2010… Continue reading New Tax Credit For Job Creation May Help Small Business
Steps In Accounts Receivable Collections
Making decisions on who to extend credit to, and collecting accounts receivables has always been a difficult part of running a small business, as the wrong decision or procedure for handling collections can have disasterous consequences. According to some pretty scary collection industry figures, less than 15% of past due items put in for collection… Continue reading Steps In Accounts Receivable Collections
Internet Marketing | Just Do It!
Do you spend hours studying internet marketing but fail to spend enough time implementing what you’ve learned? In “Get Off Your Butt With the 25-25-50 Rule” Bob Bly makes the point that you have to spend at least 50% of your time implementing in order to really learn how to do internet marketing or to… Continue reading Internet Marketing | Just Do It!
Testimonials | Creating trust online
If you’ve been reading all the buzz about trust marketing, your head may be swimming with ideas on how to gain your prospective client’s trust with marketing materials, but not know exactly how to implement it. In tuesday’s post Internet Trust: Creating Consumer Trust Online, I outlined several ways to earn your prospects trust. Today,… Continue reading Testimonials | Creating trust online
Internet Trust: Building Consumer Trust Online
How important is trust to online marketing? You do an internet search, and click on a website for a company you’ve never heard of. They may have some valuable products or services, but how do you know you can trust them to deliver what they claim they will? Trust has always been is a key… Continue reading Internet Trust: Building Consumer Trust Online
Only one week left to enter! Win a FREE Business Sanity Strategy Session
Thanks to the 67 and counting entries I’ve received so far! There’s only one week left to send me your entry to win a FREE Business Sanity Strategy Session. Here are the details: Here’s What You’ll Win: A one hour, one on one Business Sanity Strategy Session with me, (business coach and consultant Susan Martin).… Continue reading Only one week left to enter! Win a FREE Business Sanity Strategy Session
Small Business Lending | Will Obama’s new plan work?
Yesterday I mentioned that the President was going to announce a new small business lending plan. The NY Times reports that the new plan includes provisions to lower the lending rate to 2% for community banks with less than $1 billion in assets, so they can pass those lower rates along to small business, and… Continue reading Small Business Lending | Will Obama’s new plan work?
Small Business Funding | Are there really new rules?
How to get a small business loan is a question that millions of business owners and would be business owners grapple with everyday. It’s no secret that many small businesses are underfunded. Many small companies start by utilizing bootstrapping techniques instead of owner capital, and when the money starts to flow in, either out of need or greed, most… Continue reading Small Business Funding | Are there really new rules?
Employee Motivation: Can rewards hinder results?
Many companies offer employee incentives, thinking that these rewards can motivate employees to achieve greater results. But in his upcoming book “Drive: The Surprising Truth About What Motivates Us“, author Dan Pink presents a contrasting view. Based upon research conducted by the US Federal Reserve Board and similar “pay for performance” workplace motivation studies by… Continue reading Employee Motivation: Can rewards hinder results?