I promised to report back regarding my twitter experiment. Since my last post, followers increased by about 220 people, no significant increase in traffic as yet.
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"I am one of two partners in a small law firm. When I started working with Susan, I was completely wedded to the idea that I was a "practicing attorney" rather than a small business owner, which meant that I often failed do any long range business planning or to maintain solid control of my firm's profitability and finances.
Susan cured me of that and has helped me create a business plan for myself and for my small firm, and the results have been dramatic. I set a very specific goal for how much I wanted to be earning annually, and with her help, I was able to meet that goal far more quickly than I dared hope. Susan is excellent at getting me to see past the day-to-day anxieties and the feeling of being overwhelmed to be able to set concrete goals and figure out the manageable steps to achieving those goals.
Also, one of the hardest things for me to overcome was the ridiculous idea that marketing is only for products or non-professional service businesses, but not for lawyers. Susan has done a magnificent job of making me see that no matter how good you are at what you do, if no one knows you're out there, you simply cannot succeed. She has made me enthusiastic about promoting my firm and myself and helped me see where to put my efforts to achieve the best results.
Best of all, she keeps at it. If I start to lose sight of the big picture, or gall into old bad habits, she always brings it all back into focus."
Erica Bell, Esq., Weiss, Buell & Bell